Agenda
Free Attendees: Please be punctual, sessions start on time.
Upgrade Attendees: Enjoy everything below to watch at your convenience for a year.
Wednesday, December 4
All times in Central Time
12/04/2024 - 11:00am
12/04/2024 - 11:00am
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WORKSHOP: Liability Waivers (and other legal docs): Protecting Your Gym From Legal RisksIn this workshop, we’ll cover the essential legal documents every gym owner needs to have airtight, with a special focus on the liability waiver. Matthew Becker | Founder and Lead Attorney, Gym Lawyers PLLC |
Thursday, December 5
All times in Central Time
12/05/2024 - 9:00am
12/05/2024 - 9:00am |
Full Body Workout Powered by Fitness On DemandBe guided through 35-minutes of easy-to-follow BODYCOMBAT™. All you need is a mat and some motivation for this high-energy, martial art-inspired workout that fuels cardio fitness and strengthens your whole body. Andy Peat | CEO, Fitness On Demand Dan Cohen | Program Director, BODYCOMBAT and LES MILLS CORE Rachael Newsham | Program Director, Les Mills |
12/05/2024 - 10:00am
12/05/2024 - 10:00am
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Kickoff to SUCCEED! – Where Innovation Meets MotivationJoin our founder and CEO, Josh Leve alongside our dynamic VP Sara Allen, as we officially launch the biggest virtual fitness conference of the year! Josh Leve | Founder & CEO, Fitness Business Association & SUCCEED! Sara Allen | VP of Business Development, Fitness Business Association |
12/05/2024 - 10:30am
12/05/2024 - 10:30am
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KEYNOTE: Embracing AI in the Fitness IndustryJoin Lauren Shroyer, VP of Product and Innovation at ACE, for an insightful keynote exploring artificial intelligence's transformative power in the fitness sector and the importance of upskilling and forging strategic partnerships to stay ahead in this rapidly evolving industry. Lauren Shroyer | Vice President of Product Development and Innovation, American Council on Exercise |
Friday, December 6
All times in Central Time
Saturday, December 7
All times in Central Time
12/07/2024 - 8:00am
12/07/2024 - 8:00am
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KEYNOTE: How to Stand Out from the Crowd, Rise Above the Rest with Innovation, Determination, and AudacityKick off your weekend SUCCEED! experience with one of the fitness industry's icons, Randy Hetrick. Randy will get you inspired, informed, and hyper-focused on identifying your why and the tactics necessary to transform your 2024! Randy Hetrick | Founder, TRX, OutFit |
12/07/2024 - 9:00am
12/07/2024 - 9:00am
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Fireside Chat with ACE: Beyond Exercise Programming: Building Deep Connections Is the Future of FitnessDive into a world of understanding, empathy, and unconditional positive regard, creating a unique space in the lives of your clients that AI can NEVER replace. For over a decade, ACE has been shaping personal trainers into experts of behavior change coaching. Now, more than ever, you must seize the opportunity to connect with clients, fuel their intrinsic motivation, and guide them towards a joyful embrace of positive lifestyle changes. Lauren Shroyer | Vice President of Product Development and Innovation, American Council on Exercise |
12/07/2024 - 9:00am
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Recovery Recharge: A Guided Workout for Fitness ProsJoin Dane Robinson for an experiential overview of intentional programming behind recovery-focused workouts. Dane will share key insights into smarter recovery programming, providing direction on how and why this can be an integral component of a well-rounded exercise regimen for the everyday athlete. Attendees will leave the session with a blueprint for a recovery-focused workout they can utilize with clients. Dane Robinson | Owner/Developer, Fit Pro Gameplan Fitness Career Coaching System |
12/07/2024 - 9:00am
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Frailty is On the Rise, Get Your Clients STRONG, Fast!!Join Robert for this presentation as he dives deep into the world of frailty and a special selected series of exercises and lifting strategies that can help get your clients really strong, quickly. Robert Linkul | Owner, Training The Older Adult (TOA) |
12/07/2024 - 10:00am
12/07/2024 - 10:00am
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5 Connection Points That Are Not Social MediaExplore the power of media, dive into how to create partnerships, and practice speaking to potential customers with direct communications. Never fear a social media outage again. Jessica Maurer | Director of Operations and Product, JHM Fitness & FIT4MOM |
12/07/2024 - 10:00am
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The Ultimate New Client Acquisition Tool Kit… and How to Use ItWhether you are new to personal training or a seasoned independent trainer, unlocking new client acquisition is an art of exceeding expectations from the very start. In this course, we equip you with a comprehensive collection of new client resources such as intake forms, email templates, welcome kits, and client contracts and waivers. Billy Polson | Founder/Owner, DIAKADI Fitness |
12/07/2024 - 10:00am
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Navigating Nutrition Coaching for ProfitsNavigating nutrition coaching for profits requires knowledge of the laws of 46 regulated States, intelligent planning, and thoughtful execution. Becoming a nutrition specialist increases your serviceable market and deliverables. It can help you define and refine your niche to maximize profitability and add scale. Dr. Brian Biagioli | Graduate Program Director for Strength & Conditioning, University of Miami |
12/07/2024 - 10:00am
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Avoiding Corrective Exercise PurgatoryCorrective Exercise has been around for two decades, yet many fitness professionals still struggle to implement effective corrective exercise protocols. Corrective exercise works when implemented to have a positive impact on a specific movement inefficiency and progressed over time. Avoid corrective exercise purgatory by systemizing your protocols and have a bigger impact on your clients’ results. Gini Grimsley | Director of Fitness Product, VASA Fitness |
12/07/2024 - 11:00am
12/07/2024 - 11:00am
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Successful Strength-Based Group TrainingTraditionally, group workouts have been focused more on cardio, mobility or general exercise. But as the population becomes focused on longevity, the demand for strength-based programming is growing and intermediate/advanced level trainers can capitalize on this opportunity. How do you navigate participants at different levels of ability and experience? How do you manage access to equipment while delivering a safe & effective strength training experience in a group? This session will cover it all! Logan Dube | Director of Education, getppsc.com |
12/07/2024 - 11:00am
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Upskilling Personal Training: Meet The Hybrid FitProJoin Bob, the Trainer-of-Trainers & a business strategist, who will take you through is "Blueprint-for-Success" that will build both resiliency & income growth into your business. Audience Skill: Beginner, Intermediate & Advanced. Bob Esquerre | CEO, Esquerre Fitness Group International |
12/07/2024 - 11:00am
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The Sold-Out Class StrategyThis 2.5 instructor pre-con workshop emphasizes capitalizing on your unique coach persona, understanding the biochemical journey of a member in a class, and how to create a replicable class experience without wasting energy. Based on research used to create Hollywood blockbusters and Dane Robinson’s experience coaching fitness on-camera, this is your Sold-Out Class Strategy! Dane Robinson | Owner/Developer, Fit Pro Gameplan Fitness Career Coaching System |
12/07/2024 - 11:00am
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A NEW Fall Risks Diagnosis for Older Adults - "Potentiapenia"Robert will teach attendees how to assess their client's ability to produce power and how to implement a program design that will improve their power output. Robert Linkul | Owner, Training The Older Adult (TOA) |
12/07/2024 - 1:00pm
12/07/2024 - 1:00pm
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Quick Fixes Vs. Long-Term Solutions: Guiding Your Clients Towards A Healthy Approach to NutritionWhen clients seem to want to “lose 30 lbs in 30 days,” it can be challenging for a coach and trainer to get the desired results and manage their expectations. In this presentation, we’ll cover how to assess a client’s nutrition foundation and lifestyle to clarify their expectations. From there, we’ll discuss how helping clients’ awareness will help them achieve lasting, more meaningful change. Gianna Masi | Manager of Nutrition Education & Innovation, Stronger U Nutrition |
12/07/2024 - 1:00pm |
The Leads Every Day Playbook™Join this session to learn a simple and easy-to-implement system to generate leads every day, and get new clients every week in your business. Imagine waking up each morning, knowing that a fresh batch of leads is waiting for you. No more feast and famine. No more relying on luck. Just a steady stream of potential clients eager to experience the transformation you offer. Sean Greeley | Founder & CEO, NPE |
12/07/2024 - 1:00pm
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The Referral Accelerator: A Proven System to Generate a Ton of New Leads on AutopilotThe Referral Accelerator will provide you with 4 key strategies that you can use inside your fitness business to accelerate referrals. Ryan Obernesser | CEO, O.B. Training Inc. |
12/07/2024 - 1:00pm
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The Functional Aging Training Model: The Biggest Opportunity in Fitness HistoryJoin Dr. Dan Ritchie from the Functional Aging Institute as he discusses why training the mature market or over 55 crowd is really the biggest and best business opportunity in fitness. Dan Ritchie | President & Co-Founder, Functional Aging Institute |
12/07/2024 - 2:00pm
12/07/2024 - 2:00pm
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7 Things Every Elite Trainer Should Know How to DoGet a clear roadmap for the essential skills that differentiate elite trainers from the green trainers. And if you're a fitness business owner who hires coaches, this session will give you a roadmap for a coach career path. Michael Hughes | CEO, Gymnazo |
12/07/2024 - 2:00pm
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5 Keys to Exceptional LeadershipFear not! You can learn to be an exceptional leader who inspires and motivates your team to greatness. There are 5 key elements to master in becoming an outstanding leader and they are the topics of this presentation. This session is for owners, managers, and anyone who aspires to lead others. Mark Nutting | Owner, Jiva Fitness |
12/07/2024 - 2:00pm
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How to Elevate Your Career from Fit Pro to Wellness Pro, and Why!We will discuss the difference between being a Fitness Pro and a Wellness Pro and why it matters to the growth of your business. Debbie Bellenger | Founder & CEO, Body By Definition Advisory and Education Services |
12/07/2024 - 2:00pm
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From Cycles to Transitions: Support Your Client's Hormonal Health Through ExerciseDiscover how to customize exercise routines for your female clients to comprehensively support their hormone health. Whether your clients are navigating the ups and downs of menstrual cycles, facing the challenges of perimenopause, or simply seeking to boost energy and recovery, this talk will provide you with valuable insights and practical strategies. Jenna Zaffino | Founder, jennazaffino.com |
12/07/2024 - 3:00pm
12/07/2024 - 3:00pm
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The Art of Building Client TrustThe most challenging thing about establishing trust in this gym environment is that trust is earned and built; not given. In this presentation, I will provide some simple, yet effective strategies to help utilize the art of building trust within personal training to maximize client engagement and retention. Brittany Todd | Owner and Founder, Fluorescent Fitness |
12/07/2024 - 3:00pm
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The Secret Language of Seniors: Marketing to the 55+ PopulationWe will explore some of the pitfalls of relying on contemporary “digital” marketing to attract the 55+ members and discuss some of the options that better connect with, and are more easily understood by, this all-important target demographic. Cosmo Wollan | Senior Executive, Synergy Cubed |
12/07/2024 - 3:00pm
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Coffee is for Closers - Selling Fitness EasierIt's time for a shift from telling people what they need to consulting on their path to success. This session will provide you with a framework to enhance your personal training sales conversion rate. Gini Grimsley | Director of Fitness Product, VASA Fitness |
12/07/2024 - 3:00pm
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Heat, Cold, and the Benefits of Being UncomfortableYou will learn the multifaceted approach to not only physical health, but also life and career success. You will walk away with a clear understanding of how to use these modalities, along with exercise and more, in your weekly routines. Michael Ricchio | Owner, MAR Health & Performance |
Sunday, December 8
All times in Central Time
12/08/2024 - 8:00am
12/08/2024 - 8:00am
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Keynote: Engineering Human PerformanceJoin Ty Sevin, the President of Keiser as he discusses the secrets to developing a lifelong passion for continuing personal improvement. Ty Sevin | President, Keiser |
12/08/2024 - 9:00am
12/08/2024 - 9:00am
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Integrating Mindset, Nutrition, Movement, and Recovery: The Exos ApproachExplore the groundbreaking Exos Training System, refined through over 20 years of research and fieldwork with athletes, tactical operators, and Fortune 500 teams. This session highlights our holistic approach, integrating Mindset, Nutrition, Movement, and Recovery, to optimize human performance across all domains. Rich Pruett | Director of Performance, Exos |
12/08/2024 - 9:00am
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Mastering Your Craft! Specialization Strategies With ISSALearn how diversifying your fitness offerings can attract new clients, improve client retention, and boost your bottom line. This keynote will cover different modalities, from traditional strength training to innovative wellness services, and how to integrate them into your business seamlessly. John Bauer | Content Developer, ISSA Johnny August | Director of Education & Recruitment Solutions, ISSA |
12/08/2024 - 9:00am
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Blueprint for Fitness Success: Unveiling the Path to an Incredibly Successful CareerDive into the evolving landscape of the fitness industry and discover how to stay ahead of the curve. This session will equip you with the essential skills, mindset, and strategies needed to maximize your potential, attract loyal clients, and build a sustainable, lucrative and thriving fitness career. Josh Leve | Founder & CEO, Fitness Business Association & SUCCEED! Liz Rodriguez | Video Communications Manager & Member Service Director, Fitness Business Association |
12/08/2024 - 10:00am
12/08/2024 - 10:00am
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Performance Screen/Assessment for 50+ IndividualsIn this session, Robert Linkul will take you through the screening process he uses at TOA for his older adult clients. This step-by-step approach will teach you how to perform each of these assessments/screens and help you establish a great starting point (and re-assessing point) for your clients. Robert Linkul | Owner, Training The Older Adult (TOA) |
12/08/2024 - 10:00am
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How to Connect with Clients in the Virtual Coaching SpaceDuring this session, you will evaluate your verbal and nonverbal skills as well as examine the nuances of communicating in a virtual space. This session is for all audiences and/or those professionals new to virtual coaching and training. Erin Nitschke | Virtual Personal Training, Health and Nutrition Coaching Business, All About That Balance |
12/08/2024 - 10:00am
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Top Professional Tips: Revenue-Enhancing Techniques for Ensuring Client ComplianceIn this session, attendees will uncover the most effective strategies to increase client adherence, boost income potential, and drive more referrals. We'll delve into actionable methods that not only increase client compliance but also enhance overall client satisfaction and loyalty. Josh Leve | Founder & CEO, Fitness Business Association & SUCCEED! Liz Rodriguez | Video Communications Manager & Member Service Director, Fitness Business Association |
12/08/2024 - 10:00am
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Programming w/ the 4Q Movement ModelThe course aims to teach coaches how to assess and plan programs that consider all aspects of fitness, ensuring clients achieve their goals without neglecting other important areas. Roman Rodriguez | Co-founder / CEO, TCM: The Coaching Market |
12/08/2024 - 11:00am
12/08/2024 - 11:00am
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Serving the Heart of Your Community: A Vision for Getting You More ConnectedUnderstand how to leverage more inclusion in your business! Take new insights that will allow you to reflect on how to enhance the inclusion of your community members to grow. Katrina Wilson | Wellness & Education Consultant, Wellness Educator |
12/08/2024 - 11:00am
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Bone Health BootcampAre you looking to take proactive steps to prioritize client bone health and overall well-being? This session is designed to educate and empower the fitness professional to better design and implement programs that best serve the needs of aging clients. Learn safe and effective exercises, improve communication skills, and help your clients achieve optimal bone health. Christine Conti | CEO, Conti Fintess & Wellness LLC |
12/08/2024 - 11:00am
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Balancing Variability and Specificity: A Fireside Chat on Keiser’s Resistance TrainingJoin us for an engaging fireside chat exploring the dynamic interplay between variability and specificity in training, featuring Keiser’s cutting-edge resistance equipment. Steve Manz, MS Exercise Physiology, CSCS, XPS, CPT | Human Performance and Education Specialist, Keiser Mac Calloway, CSCS, PES | Human Performance and Education Specialist, Keiser |
12/08/2024 - 11:00am
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From Passion to Profit: Harnessing the Financial Potential of Your Fitness BusinessJoin us as we navigate through the key principles of profitability in the fitness industry, uncovering actionable insights and real-world examples that will empower you to maximize revenue streams and drive sustainable growth. From innovative marketing techniques to effective financial management, this session equips you with the tools and knowledge needed to harness the full financial potential of your fitness business. Dan Kleckner | Owner, Kutting Edge Fitness |
12/08/2024 - 1:00pm
12/08/2024 - 1:00pm
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Overcoming Disease Through Neuromotor TrainingGain a better understanding of this revolutionary approach to managing and overcoming the effects of various diseases by harnessing the remarkable potential of neuromotor training as a powerful ally in the battle against disease. Oliver Eehn | Health, Wellness Consultant, Optimum Fitness Systems |
12/08/2024 - 1:00pm
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The Common Traits of the Most Successful Independent Personal TrainersIn this course, you will learn the step-by-step strategy for new independent trainers to follow in developing a standout brand, filling their ideal schedules and making an excellent living by earning a strong six figure income. Billy Polson | Founder/Owner, DIAKADI Fitness |
12/08/2024 - 1:00pm
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Scaling Up: Deliver your Programming to Masses with EaseMany good trainers can program for their clients and get results in 1:1 settings and even in small groups. When you're tasked with creating a training model meant to be executed by different coaches with different members at different locations, those same programs may not be able to meet all stakeholders where they currently are. This is where scaling your program comes into play! Gini Grimsley | Director of Fitness Product, VASA Fitness |
12/08/2024 - 1:00pm
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Top 10 Pain Points for Personal Trainers and How to Overcome ThemTake in a welcoming chat with some of the brightest minds in the industry as they discuss the biggest pain points personal trainers are experiencing and how to overcome them to live the life you deserve! Lewis Agnew | COO, My PT Hub Dan Poulter | Owner and Head Coach, Fitness Business Coaching |
12/08/2024 - 2:00pm
12/08/2024 - 2:00pm
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5 Ways To Get More Small Group Personal Training Clients In The New EconomyIf you want to get more clients and make more money from your fitness business in the new economy...skipping this Keynote is unforgivable. Vince will go over 5 ways to help gym owners and trainers like you get more small group/semi-private clients so you can grow the profits of your business and enjoy more freedom in your life. Vince Gabriele | Co-founder, KISS Marketing |
12/08/2024 - 2:00pm
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20 Lessons in 20 Years - Insights from a Practiced Fit ProOver the course of a 20 year career, Dr. Nitschke has experienced both successes and failures. In this session, she shares the 20 most valuable lessons learned as a health and exercise professional. She also shares additional insight into how the landscape of the health and exercise space has evolved over two decades. This session is for all audiences. Erin Nitschke | Virtual Personal Training, Health and Nutrition Coaching Business, All About That Balance |
12/08/2024 - 2:00pm
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Maximize Your Impact: Essential ChatGPT Tools Every Fitness Professional NeedsBy the end of this session, fitness professionals will have a deep understanding of how to implement ChatGPT into their workflows at an intermediate to expert level, allowing them to significantly enhance client interaction and reduce administrative burdens. Ted Vickey | Founder and CEO, FitWell |
12/08/2024 - 3:00pm
12/08/2024 - 3:00pm
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Harnessing Female Physiology: A Key to Enhanced TrainingUnlock the potential of female physiology with a much needed update to your training approach. This insightful session, perfect for sports performance coaches, personal trainers, physical therapists, and exercise enthusiasts, focuses on the under-researched aspects of the menstrual cycle. By understanding these nuances, you can help your clients not only achieve their goals but also thrive in their overall well-being. Mikayla Foss | Performance Coach, Exos |
12/08/2024 - 3:00pm
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Creating "Craveable" Training SessionsIn this session, we'll learn to apply elements of habit building into your personal training sessions. We'll also review how applying simple acknowledgement of meaning and purpose to single sessions can help your clients adhere and enhance their movement programming. Jenna Zaffino | Founder, jennazaffino.com |
12/08/2024 - 3:00pm
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Power of the Inbox: Tips & Tricks for Successful Email MarketingThis powerful seminar takes you step-by-step through the keys to effective email marketing: - What it really is (and isn’t) - What it can do for your business - And the five easy steps you must take to harness the power of the inbox! Ken Countess | CEO, The Countess Group dba KENisEMAIL |
12/08/2024 - 3:00pm
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Local SEO - Where to Start and Ways to #MakeASplashSearch engine optimization (SEO) can be a mysterious (or potentially expensive sounding) marketing buzzword for many facility owners. This session will break down local SEO, how it pertains to fitness facilities, and where they can stand to make quick and effective changes to help boost their rankings. Tim Mauk | Business and Marketing Professional, GymSplash.com |
Monday, December 9
All times in Central Time
12/09/2024 - 9:00am
12/09/2024 - 9:00am
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The Burnout Recovery Plan: A Step-by-Step Process to Rekindle Your PassionJenna will guide participants through a process that includes taking inventory of their current support systems, identifying energy-draining activities, and clarifying what truly matters to them. From there we'll use practical strategies for setting boundaries, prioritizing self-care, and cultivating a sense of purpose and fulfillment in your personal and professional lives. Jenna Zaffino | Founder, jennazaffino.com |
12/09/2024 - 10:00am
12/09/2024 - 10:00am
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Training for Life: Five Functional Lifts for the Aging AdultIn this session Robert will showcase five specific lifts that will help all aging adults reach their maximum potential for perform daily life requirements like getting up and down from chairs, up and down off the floor, up and down stairs, pressing and pulling from over head and moving dynamically in multiple directions (fall prevention). Robert Linkul | Owner, Training The Older Adult (TOA) |
12/09/2024 - 11:00am
12/09/2024 - 11:00am
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Improve Client Compliance with the Science of Behavior ChangeTired of clients not following your plan? Tired of having the same conversations over and over again? We were too. For the past ten years we have been using behavior science to change the conversation around compliance. We will show you how to improve client compliance for a greater impact while also strengthening your bottom line. You have the exercise science and the nutrition science now it’s time to add in the behavior science for the win. Scott Schutte | Co-Creator, The Healthy Behavior Institute Janine Stichter | Co-Creator, The Healthy Behavior Institute |
12/09/2024 - 1:00pm
12/09/2024 - 1:00pm
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Complete Programming: Developing and Delivering a Complete Training Package for Every ClientTo create drastic, lasting changes for a client, a trainer must provide a holistic, lifestyle-based training package that includes in-person sessions, homework, and habit coaching. Expanded services allow the trainer to increase their sphere of influence beyond the gym walls and will help their clients reach their goals faster. Gini Grimsley | Director of Fitness Product, VASA Fitness |
12/09/2024 - 2:00pm
12/09/2024 - 2:00pm
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Philosophy of Body: The Key to High Level Decision MakingThis course will present the definition of Philosophy of Body and describe the several current "body views" that permeate the fitness and medical professions. It will discuss the pros and cons of each and present a novel body-view with its implications for decision-making in practice. Greg Mack | Exercise Professional Education, Physicians Fitness LLC |
12/09/2024 - 3:00pm
12/09/2024 - 3:00pm
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Mental Performance Training and Strategies for ClienteleIn this mental performance talk, you will learn a few key strategies that can be easily implemented in all client programs to help them succeed not only physically, but mentally and emotionally. Tasha Wolf Whelan | Head Strength & Conditioning Coach, Lead Mentor, SC Manager, PRO Sports Club |