Agenda
Free Attendees: Please be punctual; sessions start on time.
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Wednesday, August 13
All times in Central Time
08/13/2025 - 9:00am
08/13/2025 - 9:00am
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Master Your Conference Game Plan: Turn Information Overload into Success Kick off SUCCEED! by clarifying what success looks like for you, before you even hear the first keynote. We’ll walk through three powerful questions that turn information overload into laser-focused goals, so every session you attend moves you closer to your real business objectives.  Josh Leve | Founder & CEO, Fitness Business Association & SUCCEED! |
08/13/2025 - 10:00am
08/13/2025 - 10:00am
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Your Modern Gym Blueprint: Simplify, Streamline, and Scale How Future-Ready Is Your Gym? Simplify, Streamline, Scale Your 5-Year Digital Blueprint.  Andy Peat | CEO, Fitness On Demand  Todd Wiginton | Sr. Director of Operations, Fitness On Demand |
08/13/2025 - 11:30am
08/13/2025 - 11:30am
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Turn Insights into Income: Your Post-SUCCEED! Playbook In this session, we’ll get focused on building a bulletproof roadmap that transforms learning into profit. We’ll reveal a simple 4-phase framework used by top fit-pros to prioritize ideas, implement fast, measure impact, and refine for even bigger wins. Josh Leve | Founder & CEO, Fitness Business Association & SUCCEED! |
08/13/2025 - 12:30pm
08/13/2025 - 12:30pm
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From Interest to Action: Crafting Irresistible Low-Barrier Offers for Your Fitness Business Whether you're just launching or looking to boost member acquisition, this presentation gives you a repeatable framework to plug into your sales process.  Matt Boyer | Master Instructor, National Academy of Sports Medicine® (NASM) |
08/13/2025 - 1:00pm
08/13/2025 - 1:00pm
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Asset Protection in Action: Legal Tools to Safeguard Your Wealth While Growing Your Gym You didn’t open your gym just to end up its most overworked employee. In this candid, practical session, attorney (and former CrossFit affiliate owner of 11+ years) Matt Becker breaks down how to structure your gym like a real business—one that protects your personal assets, minimizes risk, and builds wealth you can actually use.  Matthew Becker | Owner & Lead Attorney, Gym Lawyers PLLC |
08/13/2025 - 1:00pm
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Finding the Best Talent and Mastering Recruitment You'll hear directly from Johnny August, Director of Education and Recruitment Solutions at ISSA, on the latest tips and tricks and a sure-fire approach to get anyone excited about joining your team!  Johnny August | Director of Education & Recruitment Solutions, ISSA |
08/13/2025 - 1:00pm
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Bridging The Digital Gap: Your Playbook for the Future of Fitness Andy Peat highlights the most important aspects of members’ changing expectations while showcasing actionable strategies to start implementing omnifitness, personalized experiences, and automated processes. Andy Peat | CEO, Fitness On Demand |
08/13/2025 - 1:00pm
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Build the Financial Future of Your Dreams We'll teach you the exact system we use with our 6-figure clients to grow your business, increase profits, easily understand your cash flow, and pay bills on time so you can pay yourself what you deserve! Get "certified" in creating profits and level up your financial game today!  Erica Day | Owner and CEO, GymFit Financial |
08/13/2025 - 1:00pm
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A Brain Gym the Next Big Franchise Opportunity Don’t miss this chance to explore why Brain Gyms are set to revolutionize the way we approach fitness and cognitive well-being.  Dan Ritchie | Chief Operating Officer, Marbles Brain Body Fitness |
08/13/2025 - 1:00pm
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Energy-Producing Fitness: A Deep Dive into SportsArt’s ECO-POWR Technology Movement is energy. With SportsArt’s ECO-POWR line, capture the energy expended during a workout and convert it into energy-grade electricity that can be used immediately by your facility. Offset your facility’s carbon footprint with EVERY workout!  Ruben Mejia | Executive Vice President of the Americas, SportsArt |
Thursday, August 14
All times in Central Time
08/14/2025 - 7:30am
| 08/14/2025 - 7:30am |
Early Morning Workout: 45-Minute Athletic Yoga FlowAngie Stewart guides you through a 45-Minute Athletic Yoga Flow designed to elevate your heart rate, build strength & work your core.  Nick Gustafson | Marketing Director, Fitness On Demand |
08/14/2025 - 8:15am
| 08/14/2025 - 8:15am |
SUCCEED! Conference Kickoff: Your Transformation Begins Here Get ready to be inspired and transform your fitness future at SUCCEED! Join us as we reveal the game-changing highlights of the remaining 5 days at SUCCEED! Josh Leve | Founder & CEO, Fitness Business Association & SUCCEED!  Sara Allen | VP of Business Development, Fitness Business Association |
08/14/2025 - 8:30am
08/14/2025 - 8:30am
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KEYNOTE: Act Now: Exercise Professionals on the Front Lines of the Aging Epidemic In this energizing and thought-provoking keynote, Dr. Elizabeth Joy, a nationally recognized physician leader in lifestyle and preventive medicine, speaks directly to fitness professionals about the vital role they play in the future of aging well.  Dr. Elizabeth Joy | Chair, Exercise is Medicine® Governance Board, American College of Sports Medicine |
08/14/2025 - 9:45am
08/14/2025 - 9:45am
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Fireside Chat: Increase Revenue: Small Group Training and Leveraging the Power of Groups From disease management to sports conditioning. From youth activities to active aging. Small group training come in many forms and caters to many populations. Exercise Professionals are challenged to create client-centric member experiences and drive sales with limited resources. Josh Leve | Founder & CEO, Fitness Business Association & SUCCEED!  Anthony Wall | Senior Director, Global Business Development , American Council on Exercise |
08/14/2025 - 10:30am
08/14/2025 - 10:30am
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What is Emotional Action? Leading Clients, Teams, & EmployeesAre you bringing out the best in your clients, teams, or employees? In this session, be prepared to learn the power of "emotional action!" Explore the science behind the most successful motivational techniques to help people to perform their best. Leave this session with turnkey communication strategies and improve the attitude and culture of those around you!  Christine Conti | CEO, FITFIXNOW |
08/14/2025 - 10:30am
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Supplement Secrets: Cutting Through the Noise to Unlock Real ResultsSupplements can boost health, recovery, and performance—or waste your money and hurt your credibility. How do you know what’s legit versus what’s pure hype? In this session (intermediate) we cut through the marketing noise with real-world research, case studies, and coaching insights.  Jonathan Mike | Sports Performance Coach, Author, & International Speaker |
08/14/2025 - 10:30am
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The Engaged Ecosystem: Drive Client Activation & New Revenue Through Health CoachingYou'll discover not only what health coaching truly is and why your business needs it, but also how to strategically implement it to avoid common pitfalls.  Jenna Zaffino | Founder, JZ Wellness |
08/14/2025 - 11:15am
| 08/14/2025 - 11:15am |
Brain Break: 10-Minute Morning MeditationStart your day with intention and prioritize yourself with this 10-minute morning meditation. Certified meditation guide and breathwork coach Kristina Joy's calming energy and impressive techniques will have you feeling brand new! This practice is best first thing in the morning but can also be done anytime you need a reset.  Tiarre Sales | Senior Marketing Specialist, Fitness On Demand |
08/14/2025 - 11:30am
08/14/2025 - 11:30am
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Calling All Young Professionals! Tips and Tricks for Entering and Succeeding in the Fitness Industry This presentation will provide advice and information from a seasoned professional in the corporate fitness field to help job-seekers succeed in their careers and be equipped with a skill set that will attract employers.  Lauren Korzan | Southeast Regional Program Manager, Aquila |
| 08/14/2025 - 11:30am |
GET MORE CLIENTS™: 3 systems to increase profits, get clients, and build a healthy team What do you want from your career and business? What's possible over the next 6-12 months? How can you best turn your passion into a profitable business? Fitness entrepreneurs face flatlined growth, long hours, and cash burn. Don’t let this happen to you.  Sean Greeley | CEO, NPE |
08/14/2025 - 12:30pm
08/14/2025 - 12:30pm
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Build To Sell (Even If You're Not Ready To): How Thinking Like a Seller Makes You a Better OwnerYou didn’t open your gym just to grind until burnout—and someday, whether it’s 5 years or 15, you’ll want to step away with something to show for it. In this session, Matt Becker, Esq.—former affiliate owner and legal advisor to hundreds of gyms nationwide—will walk you through how to make smart legal and operational decisions now that will protect your gym’s value down the line. Matthew Becker | Owner & Lead Attorney, Gym Lawyers PLLC |
08/14/2025 - 1:30pm
08/14/2025 - 1:30pm
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Mix It Up: A Family-Friendly Cooking Class with the CEO & His Junior Chefs Join us for a heartwarming and hilarious virtual cooking session where business meets the kitchen! Watch as our CEO teams up with his favorite sous chefs, his own kids, for a fun, slightly chaotic, and totally memorable culinary adventure. Josh Leve | Founder & CEO, Fitness Business Association & SUCCEED! |
08/14/2025 - 1:45pm
| 08/14/2025 - 1:45pm |
Brain Break: 15-Min Beginner Mobility WorkoutJoin Jenny for this mobility workout that starts with the hips and moves upward through the spine, back, shoulders and neck. Uses some basic yoga poses plus rehabilitation exercises. Nick Gustafson | Marketing Director, Fitness On Demand |
08/14/2025 - 2:00pm
08/14/2025 - 2:00pm
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Innovate vs. Obsolete: Revitalizing Your Indoor Cycling Program Join Krista in this engaging session on indoor cycling to discuss how your club can 'innovate' versus letting your cycling program become obsolete.  Krista Popowych | Global Director of Group Education, Keiser |
08/14/2025 - 2:00pm
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Fitness Industry Roadblocks: Mistakes to Avoid and Strategies for GrowthYou’ll learn to overcome setbacks, stay innovative, and drive career success despite hurdles. Participants will receive a practical guide to propel their business forward and sidestep mistakes that could impede progress, offering valuable tools for enhancing resilience and achieving success.  Jessica Maurer | Fitness Business Strategist & Director of Education, Mental Wellbeing Association |
08/14/2025 - 3:00pm
08/14/2025 - 3:00pm
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Rotational Power: Challenging the Status Quo in Life and BusinessTrue strength isn’t built in a straight line—and neither is success. In fitness, rotational power unlocks untapped performance by challenging linear limits. In business and life, the same principle holds true. This session (intermediate) will show you how to apply the science of rotational power to rethink old habits, challenge the status quo, and build a resilient, adaptable, and dynamic career or company. Jonathan Mike | Sports Performance Coach, Author, & International Speaker |
08/14/2025 - 3:00pm
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Three Key Strategies to Living a Longer & Stronger LifeIn this session, Robert will walk you through his three key strategies to living a longer and stronger life as we age. First is an in-depth look into a very specific style of resistance training, second is the implementation of rucking on the non-lifting days, and the third focuses on recovery and reducing the risk of injury, as injuries simply become harder to overcome as we age.  Robert Linkul | Owner, Training The Older Adult (TOA) |
08/14/2025 - 3:00pm
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Content is King! Use YouTube to Unlock Your Fitness BusinessYouTube is the second-largest search engine, but it is usually the last tool businesses use when implementing a marketing strategy. This seminar will explore how adopting a YouTube-centered strategy can elevate your fitness business, helping you save time and money across other social media channels.  Tyler Valencia | President, Kinesiology Institute for Performance Specialists (KIPS) |
08/14/2025 - 4:00pm
08/14/2025 - 4:00pm
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EMPOWER & THRIVE: Tools For Purposeful AgingJoin us for the "Empower & Thrive: Tools for Purposeful Aging" workshop tailored to fitness instructors and trainers specializing in supporting older adults. Learn practical strategies to help your clients age gracefully while managing chronic conditions and enhancing their overall well-being.  Ruben Pereyra | Director, FUNctionally EVOlved |
08/14/2025 - 4:00pm
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Elevate Your Fitness Business: Sales Strategies That Build Income and ImpactThis session, led by content at education manager at ACE, Araceli De Leon, former fitness manager and master trainer, blends practical sales strategies with mindset shifts and retention tactics to help you grow a sustainable, client-centered business.  Araceli DeLeon, MS | Product Development Content and Education Manager, American Council On Exercise |
Friday, August 15
All times in Central Time
08/15/2025 - 9:00am
08/15/2025 - 9:00am
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KEYNOTE: The Partnership Effect: Amplifying Brand Visibility Through Strategic Collaboration In today’s saturated fitness market, visibility is currency, and strategic partnerships are the fastest way to scale your brand’s reach. In this powerful session led by Kurt Mangum II, VP of Partnerships at ISSA, you'll uncover how to identify, form, and activate high-value collaborations that boost brand equity and generate real revenue.  Kurt Mangum II | Vice President of Partnerships, ISSA |
08/15/2025 - 10:00am
08/15/2025 - 10:00am
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Building Rapport: Connecting with Fitness Clients in a Virtual EnvironmentLearn how to use communication techniques, body language cues, emotional intelligence, and intentional technology tools to create meaningful virtual interactions that drive client satisfaction, loyalty, and results.  Erin Nitschke | Owner and Operator, Master Trainer, All About That Balance |
08/15/2025 - 10:00am
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Integrative Exercises: Joint Mobility for LifeLiving with joint pain can be difficult and debilitating due to lack of mobility and stiffness that often disrupts the ability to perform simple daily tasks. In this session, learn basic, safe, and effective exercises to integrate into your current programs. Christine Conti | CEO, FITFIXNOW |
08/15/2025 - 10:00am
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Leveraging Reviews - SEO, Social Proof, and Word-of-MouthReviews, reviews, reviews - everyone talks about how you need them, but there is so much more value to them aside from a star ranking. In this video, Tim from GymSplash will walk you through how you can maximize the marketing value of your reviews in ways that can actually make them work for your business.  Tim Mauk | Business and Marketing Professional, GymSplash.com |
08/15/2025 - 11:00am
08/15/2025 - 11:00am
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The Brain Fitness Revolution is Here The interest in brain health and fitness is growing exponentially, creating many opportunities for health and fitness professionals in diverse areas such as brain optimization for professionals; enhancing sports performance in athletes; preventing cognitive decline and dementia in older adults; and more.  Cody Sipe | CEO, Marbles Brain Body Fitness, Co-Founder, Functional Aging Institute |
08/15/2025 - 12:00pm
| 08/15/2025 - 12:00pm |
Brain Break: 10-Minute Salsa Dance WorkoutTen minutes is all that dancer and fitness instructor Luis Cervantes needs to get your heart rate up and your booty burning. This high-energy dance workout incorporates salsa moves and lower-body exercises to get your blood flowing and your glutes activated! Tiarre Sales | Senior Marketing Specialist, Fitness On Demand |
08/15/2025 - 12:15pm
08/15/2025 - 12:15pm
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Understanding Low Energy Availability: Risks and Strategies for Coaches You’ll walk away with the tools to protect your clients from the negative effects of LEA while optimizing their health and performance through proper energy management and training practices.  Leron Sarig | Nutrition Specialist Manager, Exos |
08/15/2025 - 12:15pm
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Elevating Coaching Impact: Emotional Intelligence in Action Learn our proven strategies for deepening coach-client connections, improving conversation quality, and setting impactful goals. This workshop is designed to refine your coaching approach, applying EI in ways that resonate with high achievers across sports and business.  Rich Pruett | Director of Performance, Exos |
08/15/2025 - 1:15pm
08/15/2025 - 1:15pm
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Quickfire & Connect: Navigating Gen Z, Values, Tech & Hybrid LeadershipIn this rapid-fire, panel-based conversation, SUCCEED! speakers cut straight to what’s working now; sharing real decisions, habits, and tactics across four pressure points that define modern fitness leadership. Josh Leve | Founder & CEO, Fitness Business Association & SUCCEED! Jenna Zaffino | Founder, JZ Wellness Ruben Mejia | Executive Vice President of the Americas, SportsArt Christine Conti | CEO, FITFIXNOW Tim Mauk | Business and Marketing Professional, GymSplash.com |
08/15/2025 - 2:15pm
08/15/2025 - 2:15pm
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Coaching the Whole Person: Integrating Behavior Change Science into Fitness ProgrammingYou'll explore motivational interviewing techniques, habit formation strategies, and practical coaching models that empower clients to overcome barriers, build confidence, and achieve meaningful, lasting results. Erin Nitschke | Owner and Operator, Master Trainer, All About That Balance |
08/15/2025 - 3:15pm
| 08/15/2025 - 3:15pm |
Brain Break: BOXING HIITThis express cardio boxing class will challenge both your physical and mental limits. You’ll find easy to follow punches, kicks and HIIT combos that work the entire body, burn serious calories and deliver massive cardio, strength and agility gains - all in just ten minutes! Nick Gustafson | Marketing Director, Fitness On Demand |
08/15/2025 - 3:30pm
| 08/15/2025 - 3:30pm |
From Turnover to Takeoff: Leveraging Community, Storytelling & Technology to Build Stronger Teams Learn how to attract aligned professionals, foster loyalty, and build a culture that supports growth from the inside out. Whether you're hiring your first coach or scaling a multi-location team, this webinar will offer strategies to turn staffing challenges into sustainable success.  Kathleen Ferguson | Owner & Founder, Coach360  Albert Mendoza | Co-Founder and Director, Coach360 |
08/15/2025 - 3:30pm
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Innovative TRX Training Techniques: Elevate Your Workouts with Suspension Training This session will introduce you to cutting-edge TRX techniques that enhance functional strength, improve balance, and increase flexibility. Learn how to integrate these techniques into your existing workout routines to maximize results and client satisfaction.  Krystal Say | TRX Faculty, Head of TRX Yoga, TRX |
08/15/2025 - 4:30pm
| 08/15/2025 - 4:30pm |
Free Days Farewell: But the Best is Yet to Come As we bid adieu to the exhilarating Free Days from SUCCEED!, gear up for an unforgettable Weekend Fitness Extravaganza! In this closing session, we'll provide an exclusive sneak peek into the incredible lineup awaiting you over the weekend. Josh Leve | Founder & CEO, Fitness Business Association & SUCCEED! |
Saturday, August 16
All times in Central Time
08/16/2025 - 9:15am
08/16/2025 - 9:15am
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Wellness Trends and Business OpportunitiesIn this session, the latest wellness trends will be discussed with a view to how you may leverage these trends to grow your business.  Debbie Bellenger | CEO/Owner, DB Fitness and Wellness Solutions LLC, DB Fitness and Wellness Solutions LLC |
08/16/2025 - 9:15am
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The Success TRIAD Is Here! Fuel Your Fitness Biz with Programming, Engagement & GrowthWant to Boost Your Income as a Personal Trainer? Let’s Get Real. If your goal is to earn more, the usual advice is simple: train more clients. But here’s the truth...  Bob Esquerre | CEO, Esquerre Fitness Group International |
08/16/2025 - 9:15am
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Wake Up, Step Up, Stay Up: The Path to Financial Freedom for Fitness ProsYou didn’t start your business to feel stressed, stuck, or buried by the numbers, but it’s easy to end up there. In this session, you’ll learn the simple, powerful shifts that help fitness professionals create a business that serves their life, not the other way around. Through personal stories, clear systems, and real client results, you'll discover how to take control of your finances and build lasting stability.  Billy Hofacker | CEO, Your Fitness Money Coach |
08/16/2025 - 10:15am
08/16/2025 - 10:15am
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Supporting the GLP1 Weight Loss Journey: A collaboration between the fit pro and the medical professionalIn this presentation, we will explore how fitness programming can compliment and actually enhance the effects of anti-obesity medication for individuals on a weight loss journey. We’ll cover the important principles of exercise, nutrition, and lifestyle adjustments that work in tandem with medication to optimize weight management and improve overall health.  Ann Gilbert | Owner/Operator, Shapes Fitness |
08/16/2025 - 10:15am
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Health Behavior Change Theory And Practical TipsWe'll discuss the classic theory of Behavior Change and how we can adapt our efforts to help clients change behaviors and habits. Beginner and intermediate-level professionals will be able to incorporate these concepts into the programs seamlessly.  Annette Lang | Owner, Annette Lang Education Systems LLC |
08/16/2025 - 10:15am
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How to Build a Fitness Brand That SellsIn this fast-paced, eye-opening session, you’ll discover proven strategies to transform your fitness business into a polished, scalable brand that not only attracts new clients and referrals, but also unlocks fresh profit streams through products, services and unforgettable branded experiences.  Art Rothafel | Owner & Founder, Private Label Fitness |
08/16/2025 - 11:15am
08/16/2025 - 11:15am
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Retention SOLVED: Why People Leave and the Paradigm Shift that Solves the ProblemWherever your membership is fee-based, you always run the risk that paying members will leave. Nationwide, the average attrition rate of health club members is between 35-40% annually. Considering how hard it is to get members in the door in the first place, this is not good. Not for the facility, not for the bottom line, and certainly not for the population health we all seek to improve.  Cosmo Wollan | Senior Executive, Synergy Cubed |
08/16/2025 - 11:15am
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The Reset Button: Recovery Strategies That Actually WorkYour clients don’t need more hustle—they need more recovery. Learn how yoga, breathwork, and alignment practices help your clients bounce back faster, move better, and stay consistent. Suitable for all levels.  Heather Yancey | Owner, Heather Yancey Fitness |
08/16/2025 - 11:15am
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Corrective Exercise: Restoring Optimal Performance Transform your approach and unlock your clients' potential! Elevate performance with cutting-edge, evidence-based musculoskeletal therapies, innovative programming, and integrated training. Eliminate pain, optimize movement, and boost strength, power, and speed through corrective exercise.  Dr. Brian Biagioli | Graduate Program Director for Strength & Conditioning, University of Miami |
08/16/2025 - 1:00pm
08/16/2025 - 1:00pm
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Dispelling Common Myths About Back Pain - Surprising Solutions for Back Pain ReliefIn this dynamic session and learn how integrative strategies and science-backed techniques can transform recovery outcomes, and tap into a rapidly growing market.  Oliver Eehn | Health, Wellness Consultant, Optimum Fitness Systems |
08/16/2025 - 1:00pm
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Building a Financially Successful Training Gym through the Untapped Market of Fitness After 40Discover the strategies to build a thriving training gym by tapping into the untapped potential of the fitness-after-40 market. Join Dan as he shares key principles of profitability in the fitness industry, offering actionable insights and practical examples to help you maximize revenue and drive sustainable growth.  Dan Kleckner | Owner, Kutting Edge Fitness |
08/16/2025 - 2:00pm
08/16/2025 - 2:00pm
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Train of Thought – Communication Skills for Personal TrainersAre you frustrated that your novice clients can’t seem to properly execute the exercises you’re giving them? You’re not alone. With more than two-thirds of US adults classified as overweight or obese, personal trainers are more likely than ever before to encounter clients with little or no gym or workout experience. Cosmo Wollan | Senior Executive, Synergy Cubed |
08/16/2025 - 2:00pm
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Exercising During PregnancyIf you meet a pregnant woman tomorrow, you will be able to communicate with her about what to do for exercise during these forty weeks. With this session, intended for beginner and intermediate trainers, we cover ACOG guidelines, recent research, pelvic floor integrity, Diastasis Recti, postural changes, and more. Annette Lang | Owner, Annette Lang Education Systems LLC |
08/16/2025 - 2:00pm
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Grow Your Membership-Based Recurring Revenue—Every. Single. MonthRecurring revenue is the lifeblood of studio sustainability. This session will dive into how to engineer a system that grows month-over-month—without burning out your team or relying on quick-fix promos.  Ben Ludwig | President, Colossians 3:23-24 Fitness Holdings |
08/16/2025 - 3:00pm
08/16/2025 - 3:00pm
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Creating Inclusive Fitness Spaces for Midlife WomenMidlife isn’t a crisis—it’s a powerful transition, and fitness should reflect that. This session dives into how to design programs that meet women where they are, with workouts that honor changing hormones, energy levels, and priorities. You’ll learn how to create supportive environments that foster confidence, community, and consistency. Help your clients feel strong, seen, and unstoppable—no matter their age. Heather Yancey | Owner, Heather Yancey Fitness |
08/16/2025 - 3:00pm
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Ditch the Diets: How Women Can Build Sustainable Health Habits that Last a LifetimeFor decades, the fitness industry has relied on outdated weight-loss models that push restrictive eating and extreme exercise, yet women over 50 continue to struggle with energy, weight fluctuations, and motivation. Why? Because these traditional approaches ignore the unique needs of midlife women, from hormonal changes to shifting priorities and social conditioning. In this session, we’ll explore why conventional diet and fitness strategies fail this demographic and what truly works for long-term success.  Elizabeth Sherman | Master Certified Life and Health Coach, Total Health by Elizabeth |
08/16/2025 - 3:00pm
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Speed, Power, Balance: The key to fall resiliency in the aging.A dual-tasking movement program combining physical with cognitive challenges, enhancing both functional ability and brain health. Ann Gilbert | Owner/Operator, Shapes Fitness |
Sunday, August 17
All times in Central Time
08/17/2025 - 9:00am
08/17/2025 - 9:00am
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Adaptive Fitness Exercise ProgrammingAnna Woods, owner of sheSTRENGTH training, will guide you through the process to create individualized and group plans for specialized diagnoses.  Anna Woods | Founder, sheStrength by Anna Woods Fitness |
08/17/2025 - 9:00am
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Creating the Perfect Customer ExperienceDiscover strategies to connect with customers by prioritizing their needs over sales goals. The session will highlight the unique approaches of successful brands and provide techniques for building strong rapport with potential clients. Attendees will learn to ask impactful questions, handle objections effectively, and confidently close any sale.  Kory Angelin | President, The DRIPBaR |
08/17/2025 - 9:00am
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Cracking the Success Code: 3 Magic Steps to Achieve Any GoalIn this session, you'll learn 3 steps that anyone can use to turn their biggest dreams into reality: (1) Align your intentions, (2) embody them deeply, and (3) take inspired action daily.  Jessie DaSilva | CEO, speaker, author, coach, consultant, Jessie DaSilva Coaching, LLC |
08/17/2025 - 9:30am
08/17/2025 - 9:30am
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Serving the Heart of Your Community: A Vision for Getting You More ConnectedUnderstand how to leverage more inclusion in your business! Take new insights that will allow you to reflect on how to enhance the inclusion of your community members to grow.  Katrina Wilson | Wellness & Education Consultant, Wellness Educator |
08/17/2025 - 9:30am
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Philosophy of Body: The Key to High Level Decision MakingThe presentation will be a back-and-forth discussion with participants to engage in a discourse on this oft-overlooked and underappreciated aspect of observational science and decision making.  Greg Mack | Exercise Professional Education, Physicians Fitness LLC |
08/17/2025 - 9:30am
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Recovery Recharge: A Guided Workout for Fitness ProsDane will share key insights into smarter recovery programming, providing direction on how and why this can be an integral component of a well-rounded exercise regimen for the everyday athlete. Attendees will leave the session with a blueprint for a recovery-focused workout they can utilize with clients.  Dane Robinson | Owner/Developer, Fit Pro Gameplan Fitness Career Coaching System |
08/17/2025 - 10:00am
08/17/2025 - 10:00am
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Beyond Corrective Exercise: How to Differentiate Yourself from the Rest of the FieldThrough innovative thinking, comprehensive assessment, and detailed analysis processes, this course empowers you with unique exercise methods that drive exceptional client outcomes. Take your expertise beyond the basics and become the go-to professional in your field. Greg Mack | Exercise Professional Education, Physicians Fitness LLC |
08/17/2025 - 10:00am
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Unlock Explosive Strength: Power Training Strategies to Fuel Lifelong FitnessThis session will share the importance of power training for the everyday client. Power output is the first physical quality to diminish with aging. Trainers will be able to use the skills and progressions from this session to maintain and, in some cases, improve power production while significantly increasing quality of life.  Gini Grimsley | Director, VASA Fitness |
08/17/2025 - 10:00am
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Keeping Programming Fluid for Client Adherence and ResultsCreating an initial program for a client is a start, but also something that needs to be able to be modified and/or evolved into something else to get the most out your client and give them the best results possible.  Mark Nutting | Owner, Business Solutions and Career Development |
08/17/2025 - 11:00am
08/17/2025 - 11:00am
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The No-Secret Blueprint: Building Your Clientele from Ground UpThe goal of this content is to dismantle the prevalent notion surrounding the existence of a "secret" strategy to operate of a successful business. It's vital to dispel the misconception regarding the skill set required to secure your initial client, amass your 10th and 20th clients, and adopt an approach to conquer the online realm.  Roman Rodriguez | Co-founder / CEO, TCM: The Coaching Market |
08/17/2025 - 11:00am
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Training Methods for Client Retention: Regular Exercises to Work with Clients No Matter their Level, Goal or Equipment AccessTraining Methods are ways that beginner & intermediate-level trainers can modify or challenge regular exercises so that they can work with clients no matter their level, goal or equipment access. When you can do this, combined with the relationship you build with your client, they'll stay with you for longer, talk about how much fun they are having and refer you to more clients who are looking for the same quality training experience!  Logan Dube | Director of Education, getppsc.com |
08/17/2025 - 11:00am
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How To Build Over A 1 Million Dollar Wealth Portfolio In The Fitness Industry The Right WayLearn the right way to manage your business finances, invest profits wisely, and create a sustainable retirement plan. Whether you're a gym owner, entrepreneur, or fitness professional, this session will provide you with the tools to secure your financial future while continuing to grow your business.  Michael Romig | President & CEO, PGFIT |
08/17/2025 - 1:00pm
08/17/2025 - 1:00pm
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Fireside Chat with ACE: Beyond Exercise Programming: Building Deep Connections Is the Future of Fitness Dive into a world of understanding, empathy, and unconditional positive regard, creating a unique space in the lives of your clients that AI can NEVER replace.  Lauren Shroyer | Vice President of Product Development and Innovation, American Council on Exercise |
08/17/2025 - 1:00pm
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Frailty is On the Rise, Get Your Clients STRONG, Fast!!Join Robert for this presentation as he dives deep into the world of frailty and a special selected series of exercises and lifting strategies that can help get your clients really strong, quickly. Robert Linkul | Owner, Training The Older Adult (TOA) |
08/17/2025 - 1:00pm
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5 Connection Points That Are Not Social MediaExplore the power of media, dive into how to create partnerships, and practice speaking to potential customers with direct communications. Never fear a social media outage again. Jessica Maurer | Fitness Business Strategist & Director of Education, Mental Wellbeing Association |
08/17/2025 - 2:00pm
08/17/2025 - 2:00pm
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Successful Strength-Based Group TrainingTraditionally, group workouts have been focused more on cardio, mobility or general exercise. But as the population becomes focused on longevity, the demand for strength-based programming is growing and intermediate/advanced level trainers can capitalize on this opportunity. How do you navigate participants at different levels of ability and experience? How do you manage access to equipment while delivering a safe & effective strength training experience in a group? This session will cover it all! Logan Dube | Director of Education, getppsc.com |
08/17/2025 - 2:00pm
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7 Things Every Elite Trainer Should Know How to DoGet a clear roadmap for the essential skills that differentiate elite trainers from the green trainers. And if you're a fitness business owner who hires coaches, this session will give you a roadmap for a coach career path.  Michael Hughes | CEO, Gymnazo |
08/17/2025 - 2:00pm
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The Referral Accelerator: A Proven System to Generate a Ton of New Leads on AutopilotThe Referral Accelerator will provide you with 4 key strategies that you can use inside your fitness business to accelerate referrals.  Ryan Obernesser | CEO, O.B. Training Inc. |
08/17/2025 - 3:00pm
08/17/2025 - 3:00pm
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The Art of Building Client TrustThe most challenging thing about establishing trust in this gym environment is that trust is earned and built; not given. In this presentation, I will provide some simple, yet effective strategies to help utilize the art of building trust within personal training to maximize client engagement and retention.  Brittany Todd | Owner and Founder, Fluorescent Fitness |
08/17/2025 - 3:00pm
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The Common Traits of the Most Successful Independent Personal TrainersIn this course, you will learn the step-by-step strategy for new independent trainers to follow in developing a standout brand, filling their ideal schedules and making an excellent living by earning a strong six figure income.  Billy Polson | Founder/Owner, DIAKADI Fitness |
08/17/2025 - 3:00pm
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Power of the Inbox: Tips & Tricks for Successful Email MarketingThis powerful seminar takes you step-by-step through the keys to effective email marketing: - What it really is (and isn’t) - What it can do for your business - And the five easy steps you must take to harness the power of the inbox!  Ken Countess | CEO, The Countess Group dba KENisEMAIL |
Monday, August 18
All times in Central Time
08/18/2025 - 7:45am
| 08/18/2025 - 7:45am |
The CEO’s Hot List: Unmissable Sessions That Deliver Real Results Whether you’re short on time or looking for the most value-packed content, this session is your shortcut to getting an understanding of why these sessions were coined the best of SUCCEED! Josh Leve | Founder & CEO, Fitness Business Association & SUCCEED! |
08/18/2025 - 8:00am
08/18/2025 - 8:00am
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KEYNOTE: How to Stand Out from the Crowd, Rise Above the Rest with Innovation, Determination, and AudacityKick off the last day of SUCCEED! with one of the fitness industry's icons, Randy Hetrick. Randy will get you inspired, informed, and hyper-focused on identifying how to stand out from the crowd, rise above the rest with innovation, determination, and audacity.  Randy Hetrick | Founder, TRX, OutFit |
08/18/2025 - 9:00am
08/18/2025 - 9:00am
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Avoiding Corrective Exercise PurgatoryCorrective Exercise has been around for two decades, yet many fitness professionals still struggle to implement effective corrective exercise protocols. Corrective exercise works when implemented to have a positive impact on a specific movement inefficiency and progressed over time. Avoid corrective exercise purgatory by systemizing your protocols and have a bigger impact on your clients’ results. Gini Grimsley | Director, VASA Fitness |
08/18/2025 - 10:00am
08/18/2025 - 10:00am
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How to Escape the Cycle of InjuryLearn to understand the power of bringing intention to your training and programming and how this change positively affects your athletes. If someone does get injured, understand how the movement that created the injury. Don't just focus on the injury itself. And finally, understand the differences between elasticity and flexibility and what that means for your clients' everyday success. Michael Hughes | CEO, Gymnazo |
08/18/2025 - 11:00am
08/18/2025 - 11:00am
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Balancing Variability and Specificity: A Fireside Chat on Keiser’s Resistance Training Join us for an engaging fireside chat exploring the dynamic interplay between variability and specificity in training, featuring Keiser’s cutting-edge resistance equipment.  Steve Manz, MS Exercise Physiology, CSCS, XPS, CPT | Human Performance and Education Specialist, Keiser  Mac Calloway, CSCS, PES | Human Performance and Education Specialist, Keiser |
08/18/2025 - 1:00pm
08/18/2025 - 1:00pm
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Harnessing Female Physiology: A Key to Enhanced Training Unlock the potential of female physiology with a much needed update to your training approach. This insightful session, perfect for sports performance coaches, personal trainers, physical therapists, and exercise enthusiasts, focuses on the under-researched aspects of the menstrual cycle. By understanding these nuances, you can help your clients not only achieve their goals but also thrive in their overall well-being.  Mikayla Foss | Performance Coach, Exos |
08/18/2025 - 2:00pm
08/18/2025 - 2:00pm
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The Burnout Recovery Plan: A Step-by-Step Process to Rekindle Your PassionJenna will guide participants through a process that includes taking inventory of their current support systems, identifying energy-draining activities, and clarifying what truly matters to them. From there we'll use practical strategies for setting boundaries, prioritizing self-care, and cultivating a sense of purpose and fulfillment in your personal and professional lives. Jenna Zaffino | Founder, JZ Wellness |
08/18/2025 - 3:00pm
08/18/2025 - 3:00pm
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Training for Life: Five Functional Lifts for the Aging AdultIn this session Robert will showcase five specific lifts that will help all aging adults reach their maximum potential for perform daily life requirements like getting up and down from chairs, up and down off the floor, up and down stairs, pressing and pulling from over head and moving dynamically in multiple directions (fall prevention). Robert Linkul | Owner, Training The Older Adult (TOA) |